New research has revealed that British SMEs are the world leaders in adopting innovative cloud-based technologies. The Exact 2015 SME Cloud Barometer, an independent global study commissioned by software provider Exact, compared around 3,000 small and medium-sized businesses in Belgium, France, Germany, Netherlands, the UK and the USA to see how they fared in terms of embracing new technology.
Britain had the largest percentage of SMEs using at least one cloud programme and was only 2% behind the US for the amount of heavy cloud users (27% compared to 29%). This has been regarded as a sign that the UK’s smaller enterprises are taking a forward-thinking approach to business growth through the use of cutting-edge technology.
Lucy Fox, General Manager at Exact UK, said: “There is a real opportunity here for UK SMEs to build on the success and status they hold on the global stage. To do so, businesses need to ensure they stay competitive, efficient and provide the very best in customer service.
“Cloud adoption levels appear to be growing, and highlighting the tangible benefits it can offer through research like this will hopefully encourage more UK SMEs to follow suit.”
Are small businesses that embrace software technology more successful?
Erik van der Meijden, CEO of Exact, believes SME owners taking advantage of the latest technologies to better their business are achieving more success than those who don’t.
He said: “Few business leaders would argue with the fact that having the right software tools in place can be vital to success.
“In fact, 63% of the SMEs who took part said they felt that technology is going to have a strong impact on the competitive landscape in their market over the next three years.”
The findings also illustrated how businesses using multiple software products had achieved 26% revenue growth compared to those using one or two products, and 10% for businesses using none at all.
What do you make of these figures? Does your business use cloud technology?