Marketing and Advertising

Coronavirus: There’s help out there for you

First and foremost, we hope you and your family are safe and well! We know that many of you are concerned about a great number of things right now including how to keep your businesses afloat and how to do the right thing by your staff. That’s why ...

Tips to improve slow January trade in bars and pubs

Christmas may already be a distant memory for most of us, but the bank bala...

How can cafes & coffee shops adapt to customers’ dietary & lifestyle choices?

With more people than ever opting to eat consciously, whether the change is...

5 Winning Digital Strategies Every Business Can Afford

Business is suffering at the moment, with the rise of property taxes and an...

Marketing Professionals: Five Ways to Stand Out and Succeed Today

According to a survey by recruitment consultants Glassdoor, being a Marketi...

How to make the most out of social media for small businesses [INFOGRAPHIC]

Thanks to the explosion of social media channels, those in small business...

Twitter announces #RestaurantWeek campaign in June

Following the highly successful #MuseumWeek back in March, on Tuesday 6th M...

3 Central Strategies That Every SME Should Adopt

To be a successful business an SME doesn’t necessarily have to grow i...

What is the most effective way for businesses to counter costs?

Any business has to look at the bottom line of whether there is more money ...

Tidy Up Your Website and Attract More Business

Business is competitive than ever and having a stand-out website is more im...

Marketing your Business with Minimal Budget

The 7th December 2013 saw businesses across the UK embracing the first ‘S...

Top Reasons Why You Should Have A LinkedIn Profile

Over the last 10 years Linkedin has become a tool for branding yourself, wh...

Help Make The World Better With Your Christmas Sweater

At The Insurance Octopus we’re starting to feel festive as we excitedly t...